Case Studies

Business Planning and Assessment – “Green Tech” Company

Energy efficient lighting company has not realized full potential. New majority owner wants to make the company successful.

Rasdal Associates is performing the following activities:

  • Create product development plan to get to robust product
  • Make sure market size supports required investment
  • Define right product features and appropriate targets
  • Outline marketing strategy based on technology capabilities
  • Write business plan for fundraising
  • Identify team to implement and execute

Future activities will include implementation and execution of specified programs.

Assessment complete. Program definition and business plan currently underway.